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Animal Friends wins Broker Claims Initiative of the Year

Animal Friends Pet Insurance

(Amesbury, Wiltshire) – 5th December 2014 Animal Friends Pet Insurance wins Broker Claims Initiative of the Year for their innovative new claims system and celebrates being in the Sunday Times Virgin Fast Track 100

Animal Friends Pet Insurance’s new and innovative Pawtal™ system was crowned Insurance Times’ Broker Claims Initiative of the Year on Tuesday 2 December.

The Pawtal system was custom-built as a hassle-free, paperless way for vets to file, track and pre-approve claims. It’s a 24-hour online service designed to save time and keep vets informed about the status of a claim from submission to payment.

Vets using Pawtal™ can benefit from instant responses to pre-authorisation requests and payment of claims by the next working day. It is a hassle-free process which removes some of the more time-consuming and tedious aspects of claiming.

The process is quicker and easier than traditional claiming procedures and the Pawtal™ system also allows vets to track payments and review claims in real-time, 24 hours a day. This means that it is possible to view the status of a claim at any time with just a few clicks, saving time. Further information about policy cover is available through the Pawtal™, as well as a live chat facility with the team of qualified veterinary nurses.

Head of Claims Wes Pearson said, “We work hard to ensure that we are making the claiming process as quick and hassle-free as possible, both for our policyholders and the vets who treat their pets. Pawtal™ was built to accommodate vets and the work they do.”

The team at Animal Friends Insurance are also celebrating being recognised nationally for their outstanding growth in the Sunday Times Virgin Fast Track 100 award. This comes on the back of Animal Friends Insurance being ranked as one of top 20 fastest growing companies by the Investec Mid-Market 100 in November 2014.

Founder and Managing Director Elaine Fairfax said:  “Caring for animals is our primary concern as a business, and making payment quick and easy means that vets can spend more time looking after animals in need and less time doing paperwork.”

Elaine added: “I am absolutely thrilled that Animal Friends Insurance has made been recognised by the Sunday Times Virgin Fast Track and our growth has been recognised.  I would like to thank all the staff who work so hard every day to make sure we are the leading pet insurer in the UK.”

Editor of the Insurance Times Saxon East commented: ”The judges of the Broker Claims Initiative of the Year award remarked that if this is what claims handling will look like in the future, then this company is ahead of the curve with their excellent solution”.

This isn’t the first time Animal Friends Insurance have been recognised by the Insurance Times, in 2013 they won the claims excellence award in the broker claims team category and adding the Broker Claims Initiative award shows their dedication towards making the claims process much easier.

This award is another leading accolade for Animal Friends Insurance, having already won Pet Insurance Provider of the Year 2014 (Consumer Moneyfacts),  South Wilts Business of the Year 2014 and being recognised for the Sunday Times Virgin Fast track Award and the Investec Mid-Market 100.


For further information, photographs, or to schedule an interview with Elaine Fairfax, please contact press@animalfriends.co.uk

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Hello, fellow animal lovers! I’m Elena, and I take care of social media for Animal Friends Insurance. I’m here to share the latest on animal welfare, our charity work and pet care. I foster and adopt rabbits and have a rescue dog called Luna.