Illustration of a dog, cat and horse

Protecting animals - It's in our DNA

Built for a purpose. Unmistakably different.

  • The only leading UK pet insurer founded to make a difference.
  • Our policies have purpose, for pets and animals around the world. 

Our vision

To create a better life for every animal.

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Your pets

Pets aren’t just animals, they’re part of the family, which is why we offer affordable, fuss-free and meaningful insurance with exceptional customer service when you need it most.

With more than 20 years’ experience, we look after over one million pets and offer cover for cats, dogs, horses and riders with a range of different policies available.

Protecting the future

We believe that together we can affect positive change.

Since we were founded in 1998, we have remained steadfast in our commitment to save animals, inspire change and protect the future of vulnerable ecosystems, at home and abroad.

Through the support of our customers and their pets, we’ve helped welfare charities and conservation organisations worldwide, giving hope of a better future to vulnerable animals across land, sea and air.

We've donated over £6 million

Don't just take our word for it