We’ll cover claims for advertising and reward if your pet goes missing or is stolen in the UK. If you can’t find your pet within 48 hours of them going missing, you can make a claim. 

If you can’t find your pet within 45 days, we’ll cover a percentage of the price you paid or donated for your pet up to the amount shown in ‘Your Schedule’. The amount we’ll pay you depends on several things. For example, how old they were, and how much you donated or paid for them. 

As soon as you realise your pet has gone missing, you should try to find them. If your pet is lost, you must report their loss to the microchip company and your vet. If your pet is stolen, you must report the theft to the microchip company and the police and give us the crime reference number. If you don’t do these things, we won’t cover your claim. 

If your pet is lost because they escaped, we will ask you for an explanation of what happened. You must give us a full and true explanation, as this will be used when we make a decision about your claim. 

To claim a reward under this section, you’ll need to agree the reward amount to be offered with our Claims team, by emailing claims@animalfriends.co.uk. You’ll need to show us a copy of your advert which includes the date and the reward amount. If someone finds your pet, you’ll need to give us their details before we can pay the claim. 

For more information, see ‘Section C: If your pet goes missing or is stolen’ in the Policy Booklet.